Cyndy Lane

Author Archives: Cyndy Lane

Cyndy is business journalist with a focus on entrepreneurship and small business. With over a decade of experience covering the startup and small business landscape, Cyndy has a reputation for being a knowledgeable, insightful and approachable journalist. She has a keen understanding of the challenges and opportunities facing small business owners and is able to explain them in a way that is relatable and actionable for her readers.

Eco-friendly Hospitality: 5 Ways to Reduce Restaurant Waste

Quality meals are expensive, and restaurant owners understand this. While part of that cost is reflected in the price of a dish, there’s also a hidden environmental cost: food waste. Restaurants around the globe deal with a large amount of food stock every day. To ensure that customers are served high-quality food, many of these […]

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Social Selling on Instagram for Brand Awareness

Social media has been a key part of digital life for the last decade. Brands have used that to their advantage—leveraging social media to build brand awareness, discover new audiences and even close sales.But of all the social media platforms, Instagram has become one of the most valuable for retailers. Instagram’s visual-first platform is ripe […]

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5 Tips for Managing a Multi Location Retail Business

Management of retail stores is not easy. And when there are multiple locations, it can become even more difficult.  Businesses that want to expand and scale need solid procedures to ensure smooth operations. In this article, we’re going to explore some tips to help you manage multiple retail store locations. You’ll hear retailers and experts […]

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Putting the art before the cart: how the Last Bookstore became a Los Angeles landmark

Once upon a time…a book lover become a bookstore owner In a downtown Los Angeles loft, The Last Bookstore was opened in 2003. Slowly, it has grown in size (it’s now housed in a 22,000 square foot former bank building on Spring street) and become both a local institution and tourist haven. These days, you’ll […]

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5 Big Contactless Payments Questions Answered

Contactless payments are becoming the preferred method of payment for customers in the US, right from the grocery aisle to the commute.  Contactless shopping is now used by more than 50% of American shoppers PaymentsA recent study found that a majority of respondents agree. Mastercard survey.  What are contactless payments and how do they work? […]

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Food Inventory: The Restaurant Inventory Management Checklist

Inventory control is a key component of restaurant management. A proper food inventory management is essential to ensure that service runs smoothly. However, if it’s not done correctly, financial results can be adversely affected. Even a small oversight in your stock management system can cause food shortages and food waste, as well as inaccurate forecasting. […]

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Digital Marketing Basics for eCommerce and Beyond

If you’re an independent entrepreneur with an eCommerce business or online store, you’ve probably participated in some aspect of digital marketing. Maybe you’ve posted about your products on social media. You might have sent your customers a welcome email. Or maybe you’ve even purchased an ad through Google. If so, you’ve already been working in […]

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Women in Hospitality: A Musician Turned Wine Director’s 42-year Journey

Astrid Young is a 42-year veteran of the hospitality business. After starting out as a side-gig as a musician in hospitality, Astrid Young found a rewarding career in the restaurant industry.  From neighborhood bars to five-star hotels, Young’s journey eventually led her to the high-end world of wine. Young, now Wine Director at Young’s Cellar […]

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