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Digital Marketing Basics for eCommerce and Beyond

If you’re an independent entrepreneur with an eCommerce business or online store, you’ve probably participated in some aspect of digital marketing. Maybe you’ve posted about your products on social media. You might have sent your customers a welcome email. Or maybe you’ve even purchased an ad through Google. If so, you’ve already been working in […]

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Restaurant Marketing Strategies : 4 Sweet Ways To Market Your Desserts

Let’s be honest, selling dessert shouldn’t be hard. It’s easy to get your mouth watering just by looking at the sweet treats displayed. However, dessert marketing is the toughest cookie in the restaurant business. If that delicious display of desserts isn’t presented well, it makes getting that final sale a little harder. Your website can […]

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12 Marketing and Promotion Ideas for Retailers

Retail marketing helps your business expand its reach, connect with customers, nurture relationships and tell your brand story. It can also be used to differentiate yourself from your competition.  Fortunately, marketing isn’t just a luxury for large businesses with big budgets. There are tons of marketing options that can help retail businesses in every industry […]

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