Author Archives: Annika Bansal
Annika "The Chick Geek" is the founder of AnnikaBansal.com. Small Business Sense shares small business ideas, tips and resources for independent Entrepreneurs and Small Business owners.
Author Archives: Annika Bansal
Annika "The Chick Geek" is the founder of AnnikaBansal.com. Small Business Sense shares small business ideas, tips and resources for independent Entrepreneurs and Small Business owners.
One of the most overlooked places to market your company is via your email signature. I’ll be the first to admit, I did not have anything special in my email signature – outside of the normal stuff that you see such as: Name Phone number Email address Website It wasn’t until a few weeks or […]
Continue ReadingWhen you need to step away from the office and won’t be in touch with your email correspondents, or if you are going on vacation and don’t plan on checking your email messages very often, you’ll probably want to create an out-of-office/email autoresponder email message to let your colleagues, friends, clients, and family know that […]
Continue ReadingHey there… I hope that your weekend was good. It seems like there is just not enough hours in the day to get things done here lately. But I digress. I did get some reading done this weekend and stumbled on an awesome podcast by one of my favorite bloggers – Lisa Irby (of 2CreateaWebsite.com) […]
Continue ReadingSmall Businesses are often the target of cyber security crimes due to weaker online and network security. In fact, Symantec (an Internet Security company) reported that “cyber-attacks on small businesses rose 300% in 2012 from the previous year”. The fact remains that the majority of small business owners do not have a fortune to spend […]
Continue ReadingHappy Thursday peeps, I’m sharing this great infographic on the state of inbound marketing and why businesses of all sizes need to use these strategies. Some key takeaways from the infographic are the following: Some of the most effective inbound marketing tactics are using content marketing and social media. Some ideas for content marketing resources that […]
Continue ReadingThe internet is a great place to start and build a brand. In fact, with the help of social media platforms like Facebook, Twitter, LinkedIn and YouTube it’s much easier and inexpensive to brand your business these days. Take for instance YouTube star Michelle Phan. Michelle starting posted makeup tutorials videos on YouTube and has […]
Continue ReadingOutsourcing is every entrepreneur’s and small business’s best friend. Not only does it help your business grow and reduce overhead, but it also lets you set and manage your budget with ease. The emergence and growth of various outsourcing sites make it even easier since you can connect with freelancers from all over the world, […]
Continue ReadingHappy Wednesday everyone! I am still recuperating from last week, but wanted to make sure that I delivered this blog post for you guys. Getting traffic to your website is one thing, but capturing that traffic is an entirely different one. The goal of lead generation is to get prospects to show they are interested […]
Continue ReadingHey there guys and happy Thursday. I’ve been under the weather this week but wanted to rock out this blog post for you. I’ve often mentioned the Every Door Direct Mail Retail program and how I highly recommend it for small business owners wanting to promote and market their services on a budget. I’ve used […]
Continue ReadingHappy Tuesday guys! I hope that your weekend went well. With the advancements in technology, entrepreneurs can now start, grow, and monitor their businesses through their mobile devices. Earlier this year, Salesforce reported that roughly a third of American small business owners use smartphones to manage their companies, performing tasks such as banking and customer relationship […]
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