Staff Account, Author at Small Business Sense

Staff Account

Author Archives: Staff Account

6 New and Creative Marketing Trends to Keep an Eye On

Customer service and brand building are integral parts of running a modern company. It can have so much of an impact that offering personalized service can genuinely distinguish you in a sea of industry professionals. Also, be prepared to ethically have to work for the trust of your customers at a much faster rate than […]

How Entrepreneurs Think Differently

Bill Gates. Steve Jobs. Jeff Bezos. Henry Ford. All of these people have one thing in common: they were entrepreneurs who changed the world. Bill Gates and Steve Jobs gave us the software and the hardware that made the personal PC possible. Jeff Bezos revolutionized e-commerce. Henry Ford introduced the assembly line and the 40-hour […]

5 Tips for Handling Employee Disputes

While business owners and managers are careful to try and keep everything running smoothly at work, a little conflict from time to time is sometimes unavoidable. When things begin to feel a little tense, it can help to have a plan set up ahead of time that determines how to resolve conflict before it even […]

The Stairway to Leadership: 4 Steps Become a Better Boss

We’ve all had those bosses we hate. We’ve also had the ones we love. Which are you? Regardless of where you fall on the good-boss bad-boss spectrum, there is always room for improvement. And the truth of the matter is, the type of leader you are has a direct impact on your company’s success. Do […]

7 Unique Things to Add to Your Job Posting to Attract the Best Talent

Writing an intriguing and comprehensive job posting can feel daunting, but it doesn’t have to feel that way. If you’re looking to draw in the best talent, it’s important to go beyond only including the job qualifications and requirements. If you’re looking for tips on how to make your next job description more effective, then […]

7 Common Questions Used to Screen Job Applicants

Interviewing candidates can be time-consuming, especially if the right candidate seems to be just beyond your reach. Many companies have utilized employment applications as an additional screening tool, asking specific questions within the application itself. This way, hiring managers can better determine which candidates will be worth the time of an interview, and which to […]

4 Tips to Improve Your Emails and Communicate More Effectively

How much do you think miscommunication costs companies each year? A million? Ten million? Try $62.4 million for companies with at least 100,000 employees. And those that are smaller don’t fare much better: those with 100 employees or fewer lose an average of $420,000 per year. Yikes. If you want to cut your losses, it’s […]

5 Unique Ways to Use Technology in Your Business

Technology is continuously growing and evolving as new ideas come to life, and old designs are tweaked and perfected. Staying up with everything is virtually impossible, especially for people who are running a business of their own. However, there is a benefit in keeping updated with the most recent technology trends, especially those that could […]

4 Ways to Develop a Killer Strategy for Your Small Business

You have the idea. The company is up and running. However, you’re still not quite sure about your business strategies. Are you struggling to develop a killer strategy for your small business? Do you feel like you don’t know where to start or how to begin? These methods are for you. There are multiple ways […]

Questions Any New Business Owner Should Ask an Attorney

If you’re starting a new business, no doubt you’ve got your hands full. Merely coming up with a business plan and deciding on the location for your brick-and-mortar location can be time-consuming. Hiring employees, if necessary, can leave you with your head spinning with all there is to do. However, making time for a conversation […]

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