Adam Hansen
Author Archives: Adam Hansen
Adam is a part time journalist, entrepreneur, investor and father.
Adam Hansen
Your Guide to International Intellectual Property Law
Everything starts with an idea. Inventions, products, and businesses; novels, artworks, and songs. This idea is called Intellectual Property (IP). The World Intellectual Property Organization (WIPO), part of the United Nations, defines IP as “creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names, and images used in commerce”. […]
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Four Benefits of Having a Customer Service Chatbot on a Website
When it comes to running a successful business, there are many things that need to be taken care of. From managing the finances of the business, to simply making sure that there is an adequate customer service system, running a business can be incredibly difficult for people who are not used to it. Thankfully, there […]
Continue ReadingTools for Small Business Growth
Once you have succeeded in getting your small business up and running, you naturally begin to consider the future. Growing your company is the aim of every small business owner. Growing your small business presents a different set of challenges than those faced when setting up a small business. This guide is here to outline […]
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How to Choose the Right Business Credit Card
A business credit card can make things a lot easier for you especially when it comes to keeping personal expenses and business expenses separate. This is particularly important for small business owners because you need to keep a tight leash on your cash flow. Business credit cards offer many benefits, including rewards, free employee cards, […]
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Top Six Custom Packaging Solutions for Businesses
Businesses rely on product packaging to sell, display, and ship their products to consumers. This packaging has a huge impact on how the product is perceived. It needs to be designed so that it works for the products and appeals to consumers. A custom packaging company like PakFactory can create a number of personalized packaging […]
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How to Build a Shopify Store: 4 Must-Know Tips for Your Small Business
Shopify is perhaps the largest e-commerce store that small businesses can use to get their feet off the ground and sell their products. It has all the tools you could ever need to build and grow your own business. Before you can get started reaping the benefits of the site, you’ll need to know how […]
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What Elements Do the Best Brand Strategy Examples Have in Common?
Businesses can easily spend tens of thousands, if not hundreds of thousands, of dollars per year building their brand. Are you getting ready to work on branding or rebranding for your company? Do you want to get the most bang for your buck and ensure you’re spending your money on the right things? The brand-building […]
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What Small Businesses Should Consider Before Using Cryptocurrency
Bitcoin, Litecoin, Ethereum—you’ve probably heard of at least one of these popular cryptocurrencies. Cryptocurrencies (or digital currencies) have existed since 2009, but it is only within the last few years that they’ve started catching the interest of the general public. Even industry giants, such as Microsoft and AT&T, are starting to accept cryptocurrencies as a […]
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Writing Your First Business Book – 5 Tips for a Better Product (And Higher Sales)
The phrase, “writing a book,” is more than enough to trigger existential horror in vast swathes of the population. Many people, no matter how successful or productive in other endeavors, simply cannot imagine themselves writing a book. To them, it seems like a herculean task. To others, of course, writing books comes as easily as […]
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How to Write a Perfect Termination Letter
In 2018, businesses in the United States terminated over 20 million employees. Even though this is a pretty common process is you have employees at your business, it’s not an easy one. To start with, you’ll need to hold a termination meeting to inform the employee of what’s happening. After that meeting, you’ll need to […]
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