How Email Marketing Can Increase Conversions and Build Customer Loyalty
Email marketing is an effective and economical way of reaching out to customers and increasing brand recognition. Sending automated emails that direct people back to your website is one way that email sequences can drive customers towards conversion. Sephora uses direct and transparent subject lines that build trust while adhering to CAN-SPAM regulations, and utilize […]
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5 Cost Effective Digital Marketing Strategies to Consider
If you run a small business and are looking to invest in some SEO, there are many strategies that can be employed to drive traffic to your website. It all depends on the type of business and how much you are prepared to spend on SEO; something that needs to be ongoing if you want […]
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Back to Basics: Online Marketing
In today’s competitive world, it has become increasingly challenging to run your own business. There are many businesses competing with one another in each and every industry. This means you have to make all the more effort to make an impression, and one of the key ways of doing this is through marketing. There are […]
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20 Surprising Internet Marketing Stats You Should Know About for 2014
Marketing your business via the internet has become the most cost effective strategies used for advertising these days. If you are amongst the majority of small business owners, I am quite certain that you using social media platforms and other less expensive marketing alternatives to spread the word about your business – as compared to […]
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