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How Email Marketing Can Increase Conversions and Build Customer Loyalty

Email marketing is an effective and economical way of reaching out to customers and increasing brand recognition. Sending automated emails that direct people back to your website is one way that email sequences can drive customers towards conversion. Sephora uses direct and transparent subject lines that build trust while adhering to CAN-SPAM regulations, and utilize […]

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20 Surprising Internet Marketing Stats You Should Know About for 2014

Marketing your business via the internet has become the most cost effective strategies used for advertising these days. If you are amongst the majority of small business owners, I am quite certain that you using social media platforms and other less expensive marketing alternatives to spread the word about your business – as compared to […]

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