Blake Cohen, Author at Small Business Sense

Blake Cohen

Author Archives: Blake Cohen

Blake is a business journalist with a wealth of experience covering the world of finance, economics and technology. With over a decade of experience reporting on the latest trends in the corporate world, Blake has a reputation for being a knowledgeable, analytical and forward-thinking journalist. He has a keen eye for spotting emerging technologies and trends in the business world, and is able to explain their impact on the economy and society in a clear and compelling way.

Packaging Tips For E-Commerce Start-ups

Whether it’s a side hustle or a dedicated e-commerce business, you’re setting up, getting your product shipped to your customers is a key part of the transaction. You want your goods to arrive in perfect condition, but could there be other opportunities you’re not considering? Ultimately, your packaging is part of your branding proposition. Your […]

5 Useful Things to Do While Staying Safe At Home During Quarantine

You’ve probably done some mundane things since the quarantine began (probably making a post-quarantine destination hitlist). And for many of us, we’re lucky enough to be able to stay at home and enjoy spending time with family, something we rarely get the chance to do because life gets busy when we work. For the first […]

What Your Small Business MUST Know About Cyber Security

If you are running a small business, then you need to learn how to protect it in every way, especially online. You need to be aware of the many security threats out there, and you need to do what you can to prevent hackers from getting into your website and all of your information. Keep […]

How Can You Use SEO To Benefit PR?

Over the years, search engine optimisation (SEO) has quickly evolved to become one of the most valuable tools PR can utilise to drive traffic to a website. Not only does SEO increase traffic numbers, but it also improves it. By increasing the quality of visitors and heightens visibility to a target audience. It’s easy to […]

How to promote your business online

Google was founded in 1998. Since then, online marketing has gone just fine. Hahaha, no, seriously, it can be a jungle out there. First of all, Google has algorithms for everything. Think you can simply copy and paste another company’s website content onto your own? Well, you can, there’s nothing technically stopping you, but the […]

Thinking of Starting a Bakery? Here are 5 Things You Should Consider

A bakery can be a fun and lucrative business for you to run. People always need cakes for parties, weddings and other events. This can be a great business for you to run by yourself or with a few employees, but there are still some things you need to think about as you set things […]

Why people stop following brands on Instagram and how to keep yours from unfollowing you

Are you losing Instagram followers? Are you literally going crazy to grow your Instagram account, spending hours (days, weeks, and months) working on it, but nothing seems to unlock? Want to know how to fix Instagram follower loss? You will undoubtedly have read dozens of articles that advise you to post at the right time, use particular hashtags, […]

3 Key-Mistakes to Avoid For Real SEO Success

It is known amongst marketing people that SEO as a marketing channel and skill can be quite difficult to master and obtain measurable success with. In this short yet informative post, we will discuss the main obstacles that usually stand in the way of common folks and what are the most important aspects one should […]

Can a Citi diamond preferred card accelerate your business?

In business, it is so important to outrun your yesterday’s self. Citi diamond preferred will help you move faster. It will allow you to buy goods on time, make the accountant’s life easier, and simplify the business processes. And of course, it will help any entrepreneur out in case of emergency — you don’t have […]

Why Do Small Businesses Need a Website?

Many small businesses believe they don’t need a website, but this isn’t the case. Any business operating in 2020 that wants to provide its customers with better service and wants to grow needs to have a website. Websites can be built for very little money, so even if you’re on a budget that’s no excuse […]

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