Blake Cohen, Author at Small Business Sense

Blake Cohen

Author Archives: Blake Cohen

Blake is a business journalist with a wealth of experience covering the world of finance, economics and technology. With over a decade of experience reporting on the latest trends in the corporate world, Blake has a reputation for being a knowledgeable, analytical and forward-thinking journalist. He has a keen eye for spotting emerging technologies and trends in the business world, and is able to explain their impact on the economy and society in a clear and compelling way.

Tracking Web Traffic And Backlinks For Enhanced Marketing Results

If you are serious about getting more clients and visitors to your website, you must start monitoring your backlinks. Backlinks and link building are essential tools for gaining more traffic and ranking your website higher in the SERPs. And since backlinks remain relevant even today, possibly they won’t lose their power anytime soon. However, the […]

Top 6 Reasons to Use Influencer Marketing Services

Over 80% of marketers who launched influencer marketing campaigns found them useful in driving awareness and engagement. While you have likely heard of influencer marketing, you may wonder if it can benefit your business or brand. To get started, consider looking into influencer marketing services. You can also keep reading to learn some of the […]

When Should You Change Insurance Companies?

Knowing when to change insurance companies is vital as there are essential factors that you first need to consider before moving from one policy to another. You want to prevent getting stuck on an insurance policy that’s not suitable for your needs or if you want an upgrade. Compare and contrast is one of the […]

5 Benefits of Using Seat Reservation Software for Your Business

There are many benefits to working collaboratively in an office that people are missing out on while they work from home. But as employers return to work during COVID-19, they will have to consider operating at a lower office capacity with fewer workers at a time. Understandably, companies are looking for help to implement these […]

Why Parking Management is an Important Investment For Your Company

If you run a business with a physical location, let’s say a busy downtown area, managing and maximizing your parking is going to be a difficult task for you. Businesses see it all the time where customers for a particular business will take all the parking spots for another business. Sure, businesses will paint signs […]

A Small Business Guide to Background Checks

Ways an Answering Service Can Grow Your Business

Have you ever been on hold for longer than you scheduled or your patience would allow but didn’t want to hang up because you really need support from a representative of a product or service? How about those instances where, after waiting for what feels like forever, you finally get someone to pick up the […]

2 Digital Marketing Tips for Field Electricians

Website Design According to an independent consumer research study, more than half of the surveyed participants are looking for a suitable service provider online? In the craft industry, consumers still like to rely on recommendations from friends and relatives, but the weakness of recommendation marketing is obvious: As soon as your customers stop advertising you, […]

How Credit Card Hardship Programs Work

One of the most challenging aspects of managing personal finances is gauging the future. We plan the best we can, but unexpected events can still affect our lives at any time. The COVID-19 pandemic is a perfect example, as it rapidly affected the employment status, income flow, health and spending patterns of millions of Americans. […]

How To Avoid Getting Scammed by Online Brokers

Choosing to enter a world of online investments gives you the perfect opportunity to begin to build up a secondary income stream beyond your paycheque. However, with it comes a number of issues. Primarily, you need to ensure that you are not in a position where you could potentially be scammed by an online broker. […]

Top 5 Reasons to Archive Your Organization’s Social Media

There is no denying the fact that social media has become an all-important part of everyone’s life. It impacts everything from your personal preferences to political inclinations. This has made it increasingly vital for organizations to monitor and analyze their social media footprint. A large portion of employees tend to access their social media accounts […]

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