HR Professionals are Leveraging PR Connections

In modern businesses, departments are heavily dependent on each other to move forward and advance their operations. With the help of emerging technology, human resource departments are teaming up with public relations departments to improve the employee and stakeholder experience across the board.

HR technology is any hardware or software that is used to simplify the process of hiring, onboarding, training, and other employee-centric processes. This technology offers a variety of benefits, with many HR professionals reporting both positive ROI and improvements in employee satisfaction under these new systems. More specifically, new software deals with performance management, employee referrals, applicant tracking, workflow automation, candidature relationships, and event talent marketplaces. This new software streamlines traditional processes and improves the satisfaction of both HR professionals and their employees.

In collaboration with public relations departments, companies can push this HR technology out to their audiences for greater exposure and adoption within their respective industries. PR professionals can leverage media connections, improve analyst relations, utilize content creation, build thought leadership opportunities, and even facilitate strategic events and partnerships for greater outreach. When the HR and PR teams collaborate, the innovation of HR technology has the greatest chance to make an impact on the professional environment. This creative marketing throughan HR Tech PR Agency ensures continuous visibility and long-term brand equity in an already competitive HR technology market.

Source: Talent Tech PR