When we think of advertising, we think of delivering a product or service directly to a consumer with the desired outcome being the consumer takes action by purchasing said product or service. While marketing and advertising at the very core is this simple, there is much more thought, research, data collection, and targeting that goes […]
Continue ReadingMarketing has undergone significant changes over the past few decades. In the past, businesses used to market by focusing on print ads. This might include flyers placed around town, billboards, and ads taken out in the local paper. Then, marketing evolved and focused on radio spots and TV commercials. Now, when people look for products […]
Continue ReadingDo you think print marketing died with the advent of digital marketing? If so, it might be time to think again. Print marketing has been around for well over a decade. And while various methods of marketing have challenged print throughout the decades, it has remained a highly effective way to promote any business, organization […]
Continue ReadingTechnology has changed how nearly every business operates and this is true in the floral industry as well. While many people might think about flowers as something that is a bit “traditional,” there is actually a rising demand for flowers across the world. A significant proportion of flowers in the United States buy flowers at […]
Continue ReadingTo really have your business succeed, you’ve got to have a strong marketing strategy and presence. However, for many small businesses and small business owners, taking all of the marketing on yourself can be extremely overwhelming. Especially if you don’t have much experience or knowledge in marketing, trying to be an entire marketing team could […]
Continue ReadingIn today’s era, it is important to come up with a well-rounded marketing strategy. This includes incorporating tools such as social media marketing. There are numerous social media channels out there and one of the most important is Instagram. Without a doubt, Instagram is one of the most popular and useful social media channels. Any […]
Continue ReadingThe world of marketing has changed significantly over the past few years. It is important for everyone to make sure they come up with a well-rounded approach to their marketing strategies. While there are lots of ways to approach this critical facet of business, it is also helpful to hire a digital marketing agency. There […]
Continue ReadingWith millennials making up the majority of today’s workforce, it’s important to ensure that companies are adapting their marketing techniques to cater to the minds of this generation. Millennials occupy management positions across most industries, which means that they have decision-making power and spending potential. To grab their attention and increase your chances of getting […]
Continue ReadingAn auto insurance claim can be defined as a request made to the insurance company for compensation. You might have gotten injured as a result of the auto accident. In addition to the injuries, the insurance coverage can also help with repairs of the damages on the car. Claiming for compensation can be a challenging […]
Continue ReadingMarketing strategies are everywhere in our modern world. Whether we are walking down the street or sitting on the couch looking at our social media accounts, we are subject to countless marketing campaigns from businesses in all industries. This effectively shows us that a universal must in any business is an effective marketing strategy. Those […]
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