Adam Hansen, Author at Small Business Sense

Adam Hansen

Author Archives: Adam Hansen

Adam is a part time journalist, entrepreneur, investor and father.

Tips for Finding the Best Internet Provider for Your Business

You’ve got a great business idea, and you’re ready to move forward with it. But before you can do that, there’s one thing you have to get right: your internet service provider (ISP). In the US, the market for Internet service providers is estimated to be worth $139 billion in 2022, with over thirteen thousand […]

Color Psychology: The Business of Better Marketing

Making small businesses stand out is key when it comes to competing with other forces in the industry. Implementing color psychology can propel businesses to a new level of success. Color rules the world, influencing emotions, opinions, and reactions. Certain colors can impact consumer decisions; in fact, color influences between 62% and 90% of purchasing […]

4 Unconventional Small Business Ideas for the Restless Entrepreneur

Do you want to run your own business, but you’ve always been a nontraditional type of person? Does the idea of sitting in an office all day or supervising a team of busy workers at their desks fill you with dread and boredom? There are plenty of ways to work for yourself that don’t involve […]

Things to Know About Passive Real Estate Equity Investment

Investing in real estate is a profitable deal; no wonder many people choose to invest in properties. It promises a steady cash flow, offers long-term security, has tax advantages, protects against inflation, and is a source of passive income. Real estate investment is of various types, including residential, commercial, industrial, and raw land. Although commercial […]

6 Key Elements of B2B Brand Visual Identity For Small Businesses

Branding means establishing a consistent image or message across different media platforms. For example, your logo, fonts, colours, and images convey a specific message or impression. Creating a strong B2B visual identity as mentioned by Adience isn’t only important for big companies. Small businesses also benefit from having their own branded identities. When consumers see […]

8 Tips for Preventing Commercial Law Disputes in Small Businesses

Starting and running a business is an enormous responsibility. There are a lot of crucial aspects, and anything can happen at any time. That’s why it’s important to have a solid understanding of commercial law. Commercial law is the body of law that governs businesses and commerce. It includes everything from contracts and intellectual property […]

How Much Does It Really Cost
to Produce a TV Commercial?

So, you want to produce a commercial for television to promote your business.Naturally, you need to set a budget before you begin. How much should you expect topay for a TV commercial? Since television advertising involves so many different factors, there is no easy answerto that question. In fact, you could spend anywhere from just […]

What To Look For When Purchasing Box Truck Insurance

If you’re in the market for box truck insurance, it’s essential to understand what to look for. A few key factors will determine the cost of your policy and the coverage you’ll receive. Here is an overview of some things to remember when shopping for box truck insurance. What Type Of Insurance do You Need […]

Why Email Marketing Continues To Stay Relevant In 2022

Digital marketing has evolved by leaps and bounds over the years. Today 93 percent of the population from groups 15-30 use the internet daily. The medium of digital ads has been fine-tuned to pitch your products to the right audience. You might wonder, in the era of social media platforms, why bother about email marketing? […]

Passionate About Social Media? How to Make it a Career

Social media took the world by storm, and to this day it keeps a firm grip on all of society. It’s a powerful tool that can make or break businesses, politicians, and even entire regimes. The exchange of information available through social networks offers so many opportunities and being able to master it is a […]

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