Cyndy Lane
Author Archives: Cyndy Lane
Cyndy is business journalist with a focus on entrepreneurship and small business. With over a decade of experience covering the startup and small business landscape, Cyndy has a reputation for being a knowledgeable, insightful and approachable journalist. She has a keen understanding of the challenges and opportunities facing small business owners and is able to explain them in a way that is relatable and actionable for her readers.
In these challenging times, everyone is struggling to manage their business and continue turning profit. What makes it even harder is that there are so many issues to deal with, starting with managing cash flow to taking extra measures to keep customers happy. To top it all, business operations have been disrupted on such a […]
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Let’s be honest: is there anything that sounds more out of science fiction than a laser cutter? We know you’re thinking about futuristic laser fights and making these zapping sound effects — it’s OK, really. We’re not judging. But a laser cutter is also an amazing industrial tool that can help your engraving business really […]
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Brand awareness is what makes or breaks a company in today’s highly competitive market. It reflects the degree of familiarity people have with your brand and message. It is not about recognizing a logo; awareness is so much more than recognition. Making sure that your target audience is able to understand what your brand represents […]
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Making money in the music industry is nothing compared to working in an office where you negotiate your salary and wait for a paycheck to come your way. In the trending areas, such as Hip Hop, your pay structure is dependent on percentages for one-off deals and freelance-style work. If you are looking to make […]
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Starting your very own business from scratch is a daunting prospect. But when you’ve finally decided to take the plunge and step into the world of business, you need to be flexible, you need determination and above all, you need money. Whether you’ve taken out a business loan, borrowed money from your parents or you’re […]
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A big part of the American dream is becoming a homeowner. Making the transition from being a tenant to becoming someone who can rightfully claim a house or piece of land as their own is a major milestone, one that many of us proudly look forward to. After all, it’s the end result of many […]
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Starting any kind of business is always a difficult undertaking. Starting a fitness studio requires determination, hard work, and dedication. It also requires money, which is why you should start looking into gym equipment finance as early as possible. Understand that starting a workout studio from scratch is not only scary, but it could be […]
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People who are considering a change in career by opting for nursing and have a bachelor’s degree in some other field like finance, psychology, architecture and so on, should consider joining an online accelerated BSN nursing program. However, the one thing that puts off most students is the prospect of studying for another 4 years […]
Continue ReadingWith today’s tough economic climate, rapid shift in work locations and the continual demands of digital transformation, businesses that are able to adapt to these challenges are able to not only survive, but to thrive by taking advantage of market conditions with a flexible, agile enterprise. However, as your business is going through this process, […]
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