5 Vital Things Designers Often Forgets to Design on a Site
Almost in every sector, we forget little things to do something big! And the design is no exception. Almost all of us have passed the phase where we have forgotten some little but delicate things in order to perfect some other big design. If you think only the novice designers do the mistake, then you are completely wrong! Even the most professional designers with loads of experience repeat the same mistake of skipping some vital details. Well, we are humans and humans make mistakes.
We are here with the most common things designers often forget to design despite their experience and commitment. Go through the article and never repeat the same mistakes you have been doing.
Never Forget to Thank after a Sign-Up
People who sign up on your site are the ones to be treasured. They should never be ignored as they are the source of your future revenue. Thus, you should always make sure that they are satisfied. After they sign up on your website, it’s your duty to let them know that they have successfully signed up. A thank you message would do wonder for informing them that their email address and other details have been successfully saved on your website database.
Moreover, the thank you message conveys a nice gesture from your website and shows a professional approach with an emotional touch. It would surely be a turnoff for the people when they do not even know whether they have actually managed to sign up or they have done anything wrong in between! It’s too little to remember but so impactful that needs to be remembered!
A Welcome Email
After a successful sign-up, you should always be interactive and show a personalization. A welcome email can be the best way to get personal and build a personal rapport with the person. Create an appealing email template to send the users and introduce your organization in a creative and positive way along with a fine communication of the benefits for signing up with your website. The benefits can range from the updates, special offers, discounts, and more!
There can be special gratitude shown to the users who have signed up on your website. A coupon or discount exclusively for them can be one of the nicest gestures. This idea can give you more exposure than you would have got from the simple Thank You message.
Let Them Reset the Passwords
When signing up, people often are in a hurry to make a purchase or do the thing they have come for. Now, the hassle appears when they come back to log in after a while. They often forget their passwords which have set by themselves! Most of the individuals online make use of a single password for every account but some use different passwords just for the sake of security and that results in forgetting the password!
You definitely do not want them to start signing up once again with another email address which is why the password reset option is a must while designing a website. For instance, Intlum (Website: https://www.intlum.com), a Kolkata-based IT Company always makes sures that they are including the password reset option in their workflow. The password reset option not only makes the user experience immensely intuitive but also help you retain the customers and highlight your efficiency and high-end backend system.
Terms and Conditions Page
Terms and Conditions are something which plays a pivotal role in today’s online dealing. Remember that line of texts that is needed to be checked in order to sign up to a website? Checking the box denotes that you are agreeing with the terms and conditions of the website. Most of us check the box without reading the terms and conditions! But it is highly important to design the page and place it in a visible place.
But you may question the necessity of the terms and conditions page since it is not even read by the users. Let us clear the clouds, whether or not the terms and conditions are read, it is immensely important to mention it since it carries the legal contract between you (website) and the users. It conveys which data the users may use, how it may be used and how it should be collected. Moreover, the page allows you to claim the content which is posted on your website on a legal parameter.
An Interactive 404 Error Page
If clicked on a broken link, the users are generally directed to the 404-error page by the HTTP. It automatically shows an error via the 404-error page and conveys that the page does not exist anymore! Let us tell you, the error is both frustrating and bad in terms of search ranking as well!
While the error pages will be there on a website, you should not take any chances to risk your reputation and user retention. Instead of a dull 404 page with a line of texts irritating the users, you should focus on designing an interactive and creative error page which can be funny as a meme! Most of the visitors would not understand the meaning of 404 error other than knowing that something has gone wrong! Thus, it’s best to inform them creatively.
These are the five smallest yet most delicate elements of a website design that almost every designer forgets. You need to show your professionalism by keeping these things in mind and design them along with the large designing components. Remember, small mistakes can cause devastation. So, be aware and design perfectly.