Most people think by watching movies that all successful startups happen on account of a huge investment from a venture capitalist or someone risking their life savings. The truth is with the availability of technology that some businesses can start simply with a computer and internet connection. Hire Only When Absolutely Necessary Too many startups […]
Continue ReadingThe world of e-commerce is constantly evolving, but there’s one thing that remains the same: customers want to know that they’re buying quality products. Love them or loathe them, online reviews help customers make informed purchasing decisions. In fact, 70% of customers consult with online reviews before making a purchase. Here’s why online shop owners […]
Continue ReadingTowards the end of 2017, Bitcoin and other cryptocurrencies became one of the hottest topics all around the globe. From being a concept only known to tech experts and early adopters, cryptocurrencies have become a common subject of conversations in workplaces and even in the neighborhood. Several news programs and publications are also including cryptocurrencies […]
Continue ReadingVisuals create a far bigger impact on your customers than text or other forms of content. One study found that just over ten percent of people remember what they hear. In comparison, text was far more effective with over twenty percentage of people remembering what they read. What was most impressive was that when it […]
Continue ReadingCapitalism has provided a booming industry for business in America. Basically, any need a person could ever have can be provided from somewhere. You can pay for someone to mow your lawn or spend your money on your wardrobe. There are opportunities to conduct business everywhere in the country. So how do you choose where […]
Continue ReadingAsk many business owners what they think the best way is to gain new customers or pique interest in online business and you’ll likely hear something like, “advertising,” “social media marketing,” or “Instagram ads.” And while all of those may be effective, there is one important strategy that is missing: content marketing. Content marketing is […]
Continue ReadingWhether you’re a startup, a company that’s been around for awhile, or just someone with a great app idea, you’ll have to choose to either develop it yourself, in-house or to outsource it to an agency. There are pros and cons to be had on both sides, and the best answer may vary from case […]
Continue ReadingYou’ve probably heard that online stores are a great way to make money online. Once you launch them, they can require very little work, and they could bring in a great side income… if they reach enough customers. The problem with online stores is that a lot of other people have the same idea. Your […]
Continue ReadingApart from the fact that Facebook is a viral social media platform with a friendly user interface, yet it is quite difficult to understand its Ad campaign fully. Also, while it is good to use the immense opportunity provided by Facebook to target your audience, several beautiful secrets can be missed by even experienced Ad […]
Continue ReadingOne of the most overlooked places to market your company is via your email signature. I’ll be the first to admit, I did not have anything special in my email signature – outside of the normal stuff that you see such as: Name Phone number Email address Website It wasn’t until a few weeks or […]
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