It has been said that ‘You cannot control what you don’t measure’. When it comes to online marketing, the only way you will know if your strategy is succeeding or failing is through web analytics. This involves using tools such as Finteza to monitor user actions in order to derive useful marketing insights. However, web […]
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Are you dreaming of updating your kitchen, expanding your home’s square footage, or improving an outdated bathroom? If so, you may be wondering the best way to pay for the project. Home improvements can be costly, but the payoff will be priceless. You’ll be able to enjoy your home even more than you already do, […]
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Building a brand is no easy feat. It often takes a considerable amount of time, money, and energy to lift your new company into the market, not to mention the effort required to build a respectable following. But while brand awareness takes hard work, it doesn’t have to be painful. In fact you can — […]
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While there are multiple steps you can take as a small business owner to grow your venture, such as concentrating on customer service, developing new products or services, targeting new customer types, and marketing more effectively, the success of your business stems significantly on the quality and engagement of your team members. To get the […]
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For many small to medium sized businesses, there comes a point when dealing with international customers and suppliers requires thought and processes regarding the foreign exchange of currencies. For example, a US firm selling to a UK customer may mean that the UK pays the US in British Pounds in which the US firm must […]
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Are you shopping for a home security system? There are many options out there, and it’s important to do your homework before you dive into a contract. Here are 10 things to consider before buying a home security system. 1. Home Security Adds More Protection Than a Burglar Alarm Burglar alarms usually include door and […]
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A stagnant company does not last long in the business world. As society evolves, so, too, should businesses. Whether you are struggling to keep your firm afloat or are looking to the future, following a strong business strategy will provide stability and encouragement necessary for success. 5 Easy Ways to Improve Your Strategy Improving business […]
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With every passing year, there are plenty of jobs and sectors popping up that just weren’t possible in the past. Take car-sharing companies like Uber and Lyft for example. Both companies have taken conventional wisdom and past possibilities and turned them on their heads. Growing up, we were always told to be super careful with […]
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It can be difficult to grow a small business if you don’t necessarily know what the right tools are. There are many factors that go into a business’ success and marketing has to be one of the most important. Marketing works in different ways to get people to become customers of your business. Many businesses […]
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Whether you are a CEO for a small or big business, you would know how important it is to be productive. As the CEO, you have the utmost responsibility of running or overseeing the day-to-day operations of a business and, sometimes, it can get overwhelming. But there is a way to get it all done: […]
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