Adam Hansen

Author Archives: Adam Hansen

Adam is a part time journalist, entrepreneur, investor and father.

How to Establish Referral Partnerships for Your Moving Company

Creating a referral partnership program for your moving company can generate a constant stream of new customers for your business. What makes this type of lead generation unique is that it combines word-of-mouth advertising with digital marketing technology to capture leads and track referrals. Here are some ideas for how to establish mutually beneficial referral […]

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4 Strategies for Improving Banks’ Operating Efficiency

Is the operating efficiency of your bank the best it can be? Nowadays, people have more options than they ever had, so it’s important that your bank is running in an efficient manner. Moreover, the nature of banking is transformed by new technologies, new competition, and changes in customer preferences. To remain competitive, banks need […]

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Re-Strategizing In a Cookieless World

Following Google’s announcement that it planned to “remove support for third-party cookies” in 2020, cookies, web tracking, and calls for regulation took center stage in headlines. Following a long period of operating in silence, the collection of first-party data, and the extent of information obtained, was unveiled, raising privacy rights concerns and queries regarding constitutional […]

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Securing Your Most Important Files

It sometimes seems that the further technology and the future progresses, the more digitized the world becomes. Music is rarely bought in a physical form now, it is downloaded. The same goes for video games. Much of our important information is held on the cloud or external HDDs. While some digital files such as music […]

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