6 Simple Tips On How To Become A Professional Content Writer For Your Site
If you are going to post blog posts and content on your website, you must take the time to ensure Google is taking notice of them.
Doing Keyword Research
Finding out which phrases and keywords people are typing in the search engines and assessing what you can be competitive in is one of the crucial steps you must do.
Putting Your Keywords To Work
Being an SEO writer does not mean taking keywords and just dumping them into your post. Just as beneficial, it is to insert relevant target keywords into your article, it is equally important to make sure you are tactical about how you use them. You can include a keyword in your title, within the first 300 words, and in your first H1 or H2. Also, try using variations of the word.
Writing About Things That People Are Interested In
Too often writers are writing content that is too factual, with no real intention behind it. Always remember that you are writing content for humans and not Google algorithms. People must actually want to read it.
Knowing The Basics Of SEO
When you write, it’s not expected of you to know how a site is migrated or how to enable HTTPS across a domain like companies who specialize in search engine optimisation services Australia. However, knowing a few of the basics about technical SEO can help you with becoming an excellent content writer. It is useful to understand how Google is crawling pages and handing out link authority can assist you in building a strategy. Content writing is not just about writing a single blog post. It entails writing and linking several of them. If you understand how your blog is structured, it can be a great help in making everything more efficient, which can mean a backlink to one of your articles can give your website the maximum benefit. Also keep your images small, making sure there are not a lot of popups on a specific page. Merely, indexing your blog posts are valuable skills that any great SEO writer knows.
Making It The Right Length
A new post with fresh content of a hundred words is better than not having any content at all, but there is not a lot of value that you can get across in a tweet. Search engines often favor longer articles and blogs, and there is a reason behind it. Try to write posts of at least six hundred words, but if possible, shoot for a thousand words or more.
Keeping An Eye On Your Analytics
SEO is not just about writing a post and then forget about it. You must regularly monitor your content by utilizing Google analytics. Things like bounce rates, time spent on site, and pages per session are all crucial if not more essential than keyword density. When a site has a high bounce rate, it means that users are not remaining on your website for long. This indicates that your page is not offering them the information that they are seeking. When your bounce rate is high, the chances are good that your page is not optimized for the right keywords.