Ten Ways to Generate Business with LinkedIn

LinkedIn is the social network for professionals and businessmen. Whereas Facebooks helps us keep in touch with family and friends, LinkedIn allows us to connect with relevant and important people in our chosen industry.

Although many people keep a LinkedIn account simply to have a business  profile, seasoned users know that it is one of the best places to generate great business. The only question is, “How?”

How Do You Generate Business using LinkedIn?

Here are ten easy ways through which you can generate business with LinkedIn and boost your earnings:

 1. Spread Your Links

You can add your blog or website link on your profile. This will help in your link building campaign as well as your goals of establishing a solid web presence.

2. Build Your Reputation

Are you really the expert you claim to be? Can your experience and connections attest to your claims? LinkedIn can help you prove those and more. It can help you build a positive reputation online and, consequently, improve your business results.

3. Acquire Recommendations

Your LinkedIn connections can give you recommendations or reviews for specific positions. Let us say you are a writer. Then, a previous employer or a colleague can support you and describe how professional, efficient, and prolific you are. Many businesses and companies often consider these recommendations when looking for people to invite for a job opening.

4. Get Referrals

You might not be able to find suitable jobs on your own, but your connections might know of a job where your expertise is highly needed.

5. Be Hired

Believe it or not, you can find a lot of job openings through LinkedIn, from writer to graphic designer to managerial to CEO positions. If you are smart when it comes to searching, you can certainly find your dream job through this professional business network.

6. Find a Business Partner

If you are more interested in starting a new business, LinkedIn is the perfect place to find a trusty companion. Through your connections or the search tool, you can find an investor, website coder, marketer, or more, who can immensely help grow your business.

7. Hire Your Own Employees

Are you are trying to expand your business? If yes, you can use the network to find the right candidates. You can either search through groups or by using the native search tool.

8. Boost Your Web Traffic

Who does not want to get more web traffic? Aside from the traffic you get from your profile link, you can also get more people to visit your website or blog by posting relevant and informative content in new or existing group discussions. Aside from traffic, sharing your original content will also help in your link building and brand awareness efforts.

9. Gather Leads

Looking for more subscribers or, better yet, new clients? Why not create a LinkedIn ad? Your ad will help you reach and get connected with all the right people—people who actually needs you.

10. Sell a Product or Service

At the end of the day, LinkedIn is a place where you can sell your products or services. You can highlight your offers on your profile and share it to your groups. When doing the latter, though, you have to be sure that your offer is relevant to the topic being discussed and will really be helpful to those who will find it. Using this method is one of the best ways to use linkedin for business

As you can see, there are numerous ways to generate business with LinkedIn. You simply have to know which works and which can help you and your business flourish. Try one or all of the methods I shared with you here today; they might just be the key to your quick ascent to success.

Annika Bansal

Annika "The Chick Geek" is the founder of AnnikaBansal.com. Small Business Sense shares small business ideas, tips and resources for independent Entrepreneurs and Small Business owners.

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