Reasons To Enlist a Business on CityLocal 101
So you run a business and haven’t yet listed it on Citylocal 101? We are here to help you decide!
Long gone are the days when Yellow Pages was the most important directory to enlist your business. After all, it was the way to increase brand awareness and provide contact details for the people looking for your business. This is the era of online business directories.
Online directories have been there for many years now but this is the time when they are quickly gaining popularity as a reliable way for consumers to connect with businesses. These platforms have also emerged as important online reviews sites where customers can leave and consume reviews of products and service offerings. Citylocal101 is one of the readily emerging and widely trusted online directories.
Being a business owner you must know that with a mobile phone on hand at all times, a potential local client is simply a search away. And if your business is not visible on Google Maps and it’s hard to find proper information, you are already losing out to competitors. Here are the top seven reasons why you need to get your business listed on Citylocal101 as follows.
Get Cost-Effective Exposure
Citylocal101 offers free listing services and therefore the advantages accruing from registering your business are at nil or negligible cost. Online listings on this directory can provide access to millions of potential customers to whom you can showcase your services or products. It offers you cost-effective exposure without spending as much as other tactics like paid marketing campaigns.
When you add your business credentials, it’s a form of “free advertising and targeted exposure” as it “costs nothing to create, claim, and verify the listing.”
Improvement In Online Presence
By large, when consumers need trusted information on a certain kind of product or service, they mainly search for the information provided online. Different surveys demonstrate that one in three people will use their smartphone to search for the right business that fits their needs. And more than 93% of consumers use the internet to find a local business nearby.
Online business directories like Citylocal 101 increase direct exposure to potential viewers. This increases the likelihood that a listed business will appear on SERPs of the main search engine. That leads to an increase in the chances of more people knowing about your business and visiting the website. It is no secret that more traffic translates to more visibility and a possible increase in sales and revenues.
Boost In Web Traffic
Did you know that “organic search drives 51% of all visitors to B2B and B2C websites, trumping all other non-organic search channels, including paid search (10%) and social (5%)”? When the organic search is purely driven by SEO and visitors’ search habits, it is known to be influenced by trusted business listings.
Waste no more time and roll business listings into your company’s SEO, keywords, and backlink strategy. It is a fantastic way to leverage this additional pathway to drive customers to your business website and social media.
Improve Visibility And Online Ranking
Business listings on Citylocal101 improve search engine visibility. It also provides a high-quality backlink to the businesses listed as it is considered a reliable and well-known source by search engines such as Google.
Moreover, the presence of accurate and consistent business information leads to search engines identifying the business to be more trustworthy. So you are more likely to be found during searches by potential customers.
By listing in Citylocal101, several businesses have increased sales. That’s because it improves the chances of your business being connected to local customers via local search. Surveys show that 80% of local searches result in conversions, and 28% of local searches result in a purchase. All it takes is a few minutes to broaden your customer base and get bigger sales.
Fast Reach To Targeted Customer Groups
It’s the dream of every business person to enjoy fast reach to targeted customer groups. Citylocal101 is one of the most reliable business listing directories to increase your reach. It connects you with consumers through parameters such as location or field of service. According to studies, more than 82% of smartphone users were able to refine their searches by location and industry/sector by conducting “near me” searches on their mobile devices.
Build Trust And Business Credibility
Appearing in trusted business listings such as Citylocal101 endears your business to potential customers. That’s because the directory listing shows that the business is “not a fraud or a fake company hiding behind a website.”
Additionally, Citylocal101 provides the ability to build your profile through testimonials from customers’ reviews and ratings. Positive reviews and high ratings are crucial to building a credible reputation for a business. Different studies have demonstrated that 97% of consumers consult product reviews when making purchase decisions and 54% of consumers only consider a business with 4-star ratings or above.
The industries in which customers are most likely to have read reviews before making purchase decisions include hotels, restaurants, medical, automotive, and clothing stores. If your business is related to any of these sectors, you are more likely to benefit from your business listing.