Enhance Your Popularity In The Market Using Wholesale Promotional Products

When running a business, competing against popular brands can make the business environment seem unfair. This is because consumers trust the popular brands and often spend more money when they shop with them. Well, this is the nature of consumers; they simply trust popular brands because they instinctively believe that a brand does not become popular for nothing. They must be offering something special, and it’s that something special that they’re after. Well, the good news is that you can also join the big leagues by marketing your small business to improve its popularity. If you do it right, you can get an advantage over your competitors. Rory Boyle, CEO of Promotions Warehouse has been at the helm of the company for a long time and continues to implement the company’s mission of providing the highest quality promotional products at the lowest prices possible. This is what the company has been doing for almost two decades now.

Why Use Promotional Products?

Consumers love freebies. They also want their efforts to be appreciated. When they spend a significant amount of money on a business, they expect much more than just a “thank you” and “come again”. By handing out promotional products to customers who spend money on your business, you will be able to not only popularize your business but also create a loyal customer base. This is because when customers feel appreciated they always come back for more. In fact, they usually bring their friends, relatives, and colleagues with them when they return. Therefore, you can never go wrong with promotional products.

It is not enough to just give freebies; you must brand those freebies to promote your brand. When consumers use branded promotional products, they will be popularizing your brand, and this is exactly what you want. When selecting promotional products, be sure to give special consideration to items that are normally used in public by the average consumer.

Types of Promotional Products

i) Branded T-Shirts

This is perhaps the most effective promotional product. During summer, consumers usually put on t-shirts throughout the day. Therefore, the best time to offer promotional products is during or just before summer. T-shirts are great because they are worn in public places, so your brand will get exposure wherever your customers go. Consider branding quality t-shirts to ensure consumers can use them for several years. This means that using branded t-shirts to promote your business with have both short-term and long-term benefits. The Promotions Warehouse offers high-quality discount t-shirts at the lowest prices in the market.

ii) Branded Umbrellas

Umbrellas can last well-over a decade. Imagine seeing someone using a colorful umbrella bearing your brand name and logo. The owner of that umbrella will serve as a walking billboard because umbrellas are usually held overhead, so everyone can see your brand. When using branded umbrellas for promotional purposes, however, you should know that they are pricier than other types of promotional products. Therefore, you should order only a small number and give them out to customers who spend the highest amounts of money.

iii) Branded Pens

There are many types of pens you can order and brand for promotional purposes. Pens are cheap, so you can order as many as you can. All your customers should get a pen. Be sure to order different types of pens for kids, teens and adults. The colors of those pens should also be different because people have different tastes and preferences.

iv) Branded Water Bottles

Water bottles come in a variety of colors, sizes and designs. Be sure to order branded water bottles of different sizes, colors and designs to improve the popularity of your business. When customers use these water bottles at their workplaces, the park, gym or when walking around town, your brand will be exposed to the masses. Most people are health-conscious, so they could use a water bottle to carry drinking water with them wherever they go.

v) Branded Caps and Hats

Branded headwear makes great promotional items. During summer, most people normally put on hats, baseball caps and other types of headgear. These are usually worn on the head, so they are clearly visible to everyone who is around the wearer.

vi) Branded Travel Mugs

Everyone can use an extra travel mug to carry their favorite beverage with them to work or school. The promotions warehouse offers different types of travel mugs, so you just need to order the best travel mugs for your customers.

Adam Hansen

Adam is a part time journalist, entrepreneur, investor and father.