Richard Parker, Author at Small Business Sense

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Why You Should Partner With a Content Marketing Agency

Content marketing refers to a digital marketing strategy involving creation and distribution of various forms of content. This can include written materials, graphics, and videos. Content marketing agencies can help you attain the results you seek by producing and sharing these materials on your behalf. They are experts at ensuring that each piece of content […]

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What is Digital Marketing? A Step-by-Step Guide

The number of people using the internet is increasing, and it’s going to continue to go up. In fact, currently, there are about 4.5 billion people worldwide who are surfing the web actively; that’s 59% of the global population. This is why it’s imperative for businesses of all sizes to understand digital marketing. With this in mind, […]

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Best File Formats for Business Documents

As e-commerce sales increase, it becomes increasingly common for businesses to rely almost completely on digital files. Teams collaborating on projects may not even work inside the same building. If you regularly need to send documents to colleague via a network or over the internet, what file format should you use? Here are seven of […]

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Is Customer Service Part of Your Marketing Strategy?

Consumers are 90% more likely to trust and purchase a product or brand recommended by a friend or family. There’s no way around the fact that word-of-mouth is the most powerful form of marketing available, driving $6 trillion in annual spending. With social outlets and review sites offering a platform and amplifying voices, word-of-mouth now […]

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3 Ominous Signs You Need To Dump Your POS System Today

Everything you do in business climaxes with the sale. Whether you are a veteran company, a fledging start-up, or a brick-and-mortar store, the ultimate goal in commerce is to get someone to buy your product or service. From market research to keyword research, from PPC ads to list building, from competitor analysis to auto responders, […]

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Where Can You Find the Best Forex EA in 2022
Trading is an activity that takes up a lot of your time. You need to pay attention to the changes in the prices. You need to read about world news and be updated with everything that could have an impact on the trading market. There are a lot of things that change. And they change […]
Business With a Spouse: Is It a Good Idea?
The idea of spouses as business partners seems like a money-making idea. You have established trust, honesty, and open communication. Your relationship seems to contain the critical ingredients for launching a business. For instance, no one can go through the difficulties with you or openly call you out for making the wrong decision than your […]
5 Ways to Find the Best Products to Sell on Amazon
In this market of competition and growth, it isn’t easy to sustain yourself and your business without some trailblazing ideas. With the youth being tech-savvy and the older generations following them, online platforms have flourished, including marketplaces. They have advantages of their own, and you can continue expanding your business and working from your home […]
Top 6 Benefits of Voice AI for Your Business
Voice AI has the power to revolutionize your business if you know how to use it. In this article, we’ll discuss how voice AI can help your company and what benefits it offers. What Is Voice AI? Voice AI (voice-activated intelligence) is a technology that allows you to interact with computers using your voice. It […]
General vs. Specialized MBA: What to Opt For
Business-related degrees are among the most popular ones, with employment expected to grow by 8% in the coming decade. Given the fast market growth and the ever-present need for management, an MBA degree is invaluable in the skillset it can provide to individuals. As employers realize the need for specialization and individuals build more specific […]
The 6 Skills You’ll Need to Become a Top Level CFO
“Chief financial officer” is the title for one of the most important executives in any company. The CFO has a lot of responsibility and will definitely be involved with every aspect of your business, from strategy to day-to-day operations. A good CFO can make or break your business—so it’s important to understand what they do […]
How a Staffing Agency Can Help Build Your Business Fast
It cannot be easy to find the right employees when you’re starting a business. You may not have the time or resources to conduct a nationwide search for the perfect candidates. That’s where a staffing agency comes in. A good staffing agency can help you find qualified employees quickly and efficiently, which can help you […]
3 Explosive Tips for Growing Your New York Business
Doing business in NY isn’t always for the faint of heart. New York City has a $1.5 trillion Gross Domestic Product (GDP), which represents 8% of the United States. This means that competition is fierce and you need to really be on top of your game to thrive. It’s important that you also learn your […]
4 Ways to Finance Your Startup
If you have a great business idea but lack enough funding to get your startup off the ground, you are not alone. According to recent research, 90% of startups fail within the initial year, with lack of capital being a major contributing factor. Read on for four ways to raise money for your startup. Get […]
How to Combine Pareto Principle and Ishikawa Diagram
There are many stages to identify and resolve problems that occur in the company, but the most common are the following.
Ways To Market Your Services To Other Businesses
Most businesses understand the importance of marketing their services to potential customers. However, many companies don’t know how to deal with other companies effectively. This article will discuss some of the best ways to market your services to other companies. If you’re unsure where to start, you may want to hire a b2b tech PR […]
Beginner’s Guide to Sell Software Online [2022]
Software as a service (SaaS) was worth nearly a fifth of the world market in 2016 and almost a third of its size in 2010. This industry hasn’t stopped growing. SaaS will be worth around £20bn by 2022. Those sales are enormous for SaaS products. How can one drive an impressive number of sales? SaaS […]