5 Retail Decor Ideas To Try Out In Your Store

As many stores across the country begin to re-open with policy changes surrounding the coronavirus pandemic, now is the perfect time to welcome customers back to your store. Try it out with five new retail decor ideas!

Change Where Your Inventory Is Placed

Move your news items to the very front of the store. This will help customers see what is in stock. As many customers have been stuck in lockdown for months, they’re ready to see what’s new and what your store has to offer. While you may be inclined to try and move some of your older items to the front of the store to ensure that they sell, you’ll want to place new items at the front to attract walk-ins. 

Switch Up The Amount Of Lighting In Your Store

Most customers are naturally more inclined to want to shop in a store where they can easily see the merchandise. If you’re a store that is marketing to a younger demographic, you can add more light into your store through chic, exposed Edison bulbs. Even if you’re attempting to appeal to an older demographic, help your retail decor through putting in some additional lamps around the store so that customers can more easily see your product.

Mix Up Your Usual Playlist

Almost every store has its own music playlist playing in the background while your customers shop around. This can help your customers relax in your store and get into a certain “vibe” while they shop around. Try to pick out songs that reflect the demographic of who you have coming into the store. Also consider picking out some songs that reflect the mood of the season.  

Offer Lots Of Hand Sanitizer

While not normally a true part of “retail decor,” this year people will want to feel comfortable while they’re shopping at your store. This will be an imperative part of ensuring that customers will be willing to come back time and time again as the coronavirus pandemic continues to spread around the country

You’ll also want to wipe down the store a couple of times throughout the day to really cut down on the chance for transmission. 

Widen The Aisles

As customers return back to stores, they will want to make sure that they can properly socially distance themselves from the other customers in your shop. Make your customers feel as safe as possible while being in your store through making your aisle space wider.  

This will help customers not feel rushed as they’re in your store. Customers will be more likely to leave quickly if they’re uncomfortable and have a negative shopping experience. Right now you may also want to consider buying less product since it is likely that you’ll have less customers coming to your store on a regular basis. Spacing out your aisles appropriately will help the store look less empty. You may also want to put a cap on the number of customers that your store can hold at one time to prevent your store from ever having too many people in it. 

Annika Bansal
 

Annika "The Chick Geek" is the founder of AnnikaBansal.com. Small Business Sense shares small business ideas, tips and resources for independent Entrepreneurs and Small Business owners.