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Benefits of Becoming a Government Contractor for Start-Ups

There are several buzzes about becoming a government contractor and entering the government contracting market. And for a good reason: in 2020, the government spent $665 billion on contracts.  When you consider that 2020 was an unprecedented year because of the COVID-19 pandemic, it’s clear that government contractors are a vital part of the very […]

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Sanctioning Russia: Reminiscent of the Cold War

Although the conflict is now between Ukraine and Russia, Russia’s invasion has prompted some of the most dramatic action from the U.S against Russia since the Cold War. In an effort to dissuade war, the U.S and West at large have made efforts to sanction Russia. The most notable sanction comes from the complete ban […]

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How to Create a Good Customer Experience

Customer centricity is just good business – full stop. By placing the consumer at the heart of your decision-making process, and by prioritizing customer satisfaction over other, traditionally “more serious” metrics like sales and conversion rates, you create a direct line to your company’s most valuable asset, and ensure loyalty and CLV longevity. But how […]

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