Adam Hansen

Author Archives: Adam Hansen

Adam is a part time journalist, entrepreneur, investor and father.

5 Reasons Why Your Telemarketing Should Be US-Based

Over the last couple of decades, outsourcing telemarketing overseas became a very popular way for companies to “save costs,” but more recently, US-based telemarketing services have seen a huge resurgence. Why? Now, telemarketing benefits of cost reductions compared to on-the-ground sales teams are pretty well established in the business world. And outsourcing gives you better […]

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Financial Institutions and their Data Integration Challenges

Data in rogue silos is the primary reason which prevents financial enterprises gaining a competitive advantage. IT complexity and silos make it difficult for financial enterprises in leveraging information for strategic decision making and improving customer experience. Financial institutions mainly use three types of data:         Customer Data: This form of data includes contact fields, products […]

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Learning a New Language For Business

German is fast becoming one of the most widely spoken languages in the world. A core reason for this is because Germany is a member of the G8, the global superpowers whose economies are vital to world trade among other things. Since the country’s influence is far-reaching, even the cultural traits such as Oktoberfest, are […]

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The Importance of Market Research to Small Businesses

Market research, both primary and secondary is key to helping small business owners understand who will likely be interested in their products/services, what motivates consumers to choose where they spend their money, and what kinds of successes and setbacks their competitors in the same industry are currently experiencing. By identifying the most beneficial and practical […]

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Tips To Choose The Best Website Designer

One of the difficult tasks in launching a fresh website is selecting the web designer. There are thousands of web designing companies out there, which makes it even more difficult for you to choose the perfect one among them. Never consider the decision to choose a web designer lightly, as your site serves as the […]

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