Seven Low Cost Promotional Items Every Business Should Have in their Marketing Arsenal
Promotional products for your business don’t have to be flashy or expensive. Even in this tough economy, you can still promote your business using some of the following low-cost marketing products. Here are 7 low cost promotional items that small businesses should have in their marketing arsenal:
This is a simple and inexpensive way to advertise your business. Magnets can include your business name, address, phone number, and any other important information. And since most magnets end up on the fridge, you know your customers will be reminded of your business frequently.
While pens may be somewhat overused when it comes to marketing, they are a fairly effective product. Everyone uses pens, so this is a great way to keep your business in the minds of your customers.
3. Coffee Mugs
For the coffee drinker, this is an excellent product to promote your business. Most coffee drinkers have at least a cup of coffee in the morning, so that ensures he or she will be reminded of your business on a regular basis.
Along with business cards, make sure that every other outgoing piece of correspondence is a good advertisement for your business. Make sure your stationary and envelopes have all your information, along with a logo and your website.
A calendar is a fantastic marketing tool, because it’s another item that will likely be looked at and used every day.
6. Reusable water bottles
Everyone drinks water – a reusable water bottle could be a great marketing tool, especially if it looks nice enough that people would want to carry it with them.
If you’re careful in the design, a t-shirt or hat could be an effective promotional product. Most people won’t wear a stupid t-shirt with a business name on it; however, a shirt or hat with a witty phrase or unique design might actually be worn. And then you have a walking advertisement for your business!