How to Sell Out Your CBD Gummies Every Month
Whether you run a brick-and-mortar marijuana dispensary or an online cannabis store, cannabidiol (CBD) products might be one of your most popular offerings.
It is for a good reason as well. Since the CBD compound doesn’t induce the “high” that is associated with marijuana, it remains free of the stigma that comes with the recreational use of cannabis or tetrahydrocannabinol (THC). At the same time, it carries various medicinal benefits that may help with different chronic physical diseases and mental conditions.
One of the most popular ways to consume this compound for CBD users comes in the form of CBD gummies. With this product, they can easily get their required amount of CBD without vaping or ingesting CBD oil.
This means that if you have CBD gummies stock at hand, you can easily expect it to sell like hotcakes. With the right efforts, you can also fulfill these expectations with ease.
To help you along the process, here’s how you can sell out your wholesale CBD gummies every month.
Setup Point of Purchase Displays
Point of purchase displays are set up at your point of sale (POS) terminals. Whenever a customer is getting their shopped items processed through the checkout counter, these point of purchase displays can stand out to them.
As a result, these displays can showcase whichever product you have set up within them. Whether your customers have excess funds or just a desire to top their shopping with yet another purchase, these items can do the trick.
If you have a physical dispensary, you can use these points of purchase for your CBD gummies. This enhances the exposure of these products and encourages your customers to buy them while going through the checkout process.
Offer Discounts on Your CBD Gummies Stock
This particular aspect applies to both physical dispensaries and online stores. By running specific discounts on your CBD gummies, you can actively encourage your customers to purchase them. The best part? The discounts don’t have to be big. You can even offer a 10 percent discount to garner your audience’s attention.
Other than money off discounts, you can also offer free shipping options that are tied to a purchase of your CBD gummies. This further boosts your gummies stock sales and ensures that more customers are enticed to buy them.
These promotions work on both existing and new customers. As a result, you should make sure to showcase them whatever chance you get.
Promote Your CBD Gummies as a Featured Product
Apart from using your point of purchase displays and discounts, you can also double down on promoting your CBD gummies by actively marketing them.
For brick-and-mortar dispensaries, this means printing promotional material and placing it at strategic points throughout the store. For online stores, the process has plenty of options. From featuring your CBD gummies on your dispensary’s homepage to highlighting them through your blog page, you can use different strategies to push them to your audience.
You can also use email marketing campaigns that highlight your CBD gummies stock to your existing audience. This also increases your chances to sell your stock to loyal customers who may like these products.
Using these methods, you can ensure to boost your CBD gummies’ monthly sales and see your business thrive on a consistent basis.