Adam Hansen

Author Archives: Adam Hansen

Adam is a part time journalist, entrepreneur, investor and father.

How to Enhance Your Customer Acquisition Approach

What is Customer Acquisition? Customer acquisition: it’s all in the name. In general, it’s the way your business approaches the process of enticing new customers to make a purchase from your company. Customer acquisition is one of the key steps to building a successful brand, as there are no profits without customers. Customer acquisition is […]

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Are Supplier Ecosystems Your Weakest Cybersecurity Link?

As we live in this modern age of digitalization, cybercriminals are finding new ways to attack organizations or companies worldwide. They have started attacking organizations by targeting different departments that work under their umbrella.  Sadly, more than 80% of organizations have suffered a data breach due to the vulnerabilities found in their supply chains. Hackers […]

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