Brett Sartorial, Author at Small Business Sense

Brett Sartorial

Author Archives: Brett Sartorial

Brett is a business journalist with a focus on corporate strategy and leadership. With over 15 years of experience covering the corporate world, Brett has a reputation for being a knowledgeable, analytical and insightful journalist. He has a deep understanding of the business strategies and leadership principles that drive the world's most successful companies, and is able to explain them in a clear and compelling way. Throughout his career, Brett has interviewed some of the most influential business leaders and has covered major business events such as the World Economic Forum and the Davos. He is also a regular contributor to leading business publications and has won several awards for his work.

Seeking to Be a Social Media Guru? Here’s Where to Start

It doesn’t matter if it is a small cafe or a giant conglomerate, every business has a social media presence these days. They always need people to help them manage their online presence, and that is where social media consultancies come in. All the work can be managed online, it doesn’t take too much capital […]

5 Ways to Reduce the Risk of Fraud with Accounts Payable

Accounts payable fraud is a rampant problem that costs businesses billions of dollars each year. The most common type of fraud in accounts payable deals with embezzlement, where the person entrusted with paying vendors is stealing funds. When this happens, it becomes difficult to tell who owes what to whom and whether or not anyone […]

7 Benefits of a Small Business Using PPC Services

As a small business owner, you may be wondering if pay-per-click advertising is worth the cost. PPC services are not necessarily cheap, but they can help your business thrive in ways that other marketing methods simply cannot compare to. By using PPC services for your small business, you will experience many benefits including increased web […]

Why Was Minimum Wage Created?

The minimum wage refers to the rate of pay that’s the minimum employers are required to pay their employees. The federal minimum wage in 2021 is $7.25. However, here in California, the minimum wage has been increased to $14 for employers with 26 or more workers and $13 for those who have fewer employees. Individual […]

How Does Workers’ Compensation Work?

Workers’ compensation in California typically covers the costs of work-related injuries such as medical expenses and lost wages. Workers’ compensation was adopted in California in the second decade of the 20th century and is the nation’s oldest social insurance program. Under this program, employees are entitled to receive prompt, effective medical treatment for injuries they […]

Amazing techniques to find the reliable trade signals in the stock market

Finding the best possible trade signals in the stock market is a tough task. You may have mastered a professional trading strategy, still, you might fail to best trade setups. Even professional stock traders often find it hard to identify the potential trading zones. You might be wondering that mastering a price action trading strategy […]

How to Prepare to Get a Temporary Job in Canada

A little over 50,000 Canadian jobs go unfilled every single day. This statistic depicts how lucrative it could be for people looking to get better-paying jobs and lift their living standards by immigrating to Canada. Many temporary job positions are available, albeit subject to certain rigorous regulations, that can open doors to permanent employment and […]

Marketing Tips for Businesses Growth

One of the most important ingredients for a successful business is social media and web. It’s a platform that allows you to communicate with your customers, gain your reputation, share your insight, and enrich your brand. Most people today are logged on Twitter, Facebook, and other social media applications and searching in the web. Companies […]

5 Ways to Boost Your Shopify Store Sales and Retain Customers

The eCommerce space has expanded lately, in large part due to the pandemic. Many entrepreneurs have chosen to launch online retail stores or make the transition from a brick-and-mortar business to a hybrid online/offline model. Either way, starting an online store takes work. Whether it’s deciding on a design, figuring out the best place to […]

The Why of Education: Doing Well and Doing Good

Education is not only about getting a job to fulfill your parent’s dreams. Education ranges from studying basic skills like reading, writing, calculating to learning less-tangible skills; like working in groups, developing appealing characteristics, facing everyday challenges, and developing critical thinking. “Education is not preparation of life, education is life itself” _ John Dewey What […]

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